Nowadays, many people choose to open convenience stores to make a profit, but they find that opening a convenience store is not as easy as expected. If you want to run a good convenience store, you need to know a lot of knowledge. For example, do you know how to place convenience store shelves? Do you want to create a dynamic line that stimulates customer purchasing desire? How to obtain display opportunities and effects within limited convenience stores? These are all related to how to place convenience store shelves. The principle of placing convenience store shelves can make them not only aesthetically pleasing, but also for the comfort and convenience of the entire shopping environment. Therefore, it is recommended that operators follow the following placement principles when placing shelves:

Fully showcase product information and uniqueness. The purpose of displaying convenience store shelves is to sell products. Therefore, when placing shelves, it is necessary to combine the characteristics of the product and strive to make it easier and faster for customers to find the product. For example, placing promotional shelves near store windows, or building promotional piles next to cash registers to increase opportunities for customers to showcase promotional products in the most frequently visited places.

Clear classification can facilitate customers to find the products they want to buy. Customers are very sensitive to the convenience of shopping. If not displayed by category, many dazzling products in the store will be confusing. For example, the owner of a convenience store should separate food and daily laundry products on different shelves, and place the shelves of the two related products on each other to form a connection, providing convenience for customers to find the target product.

Transparent and comfortable, clear at a glance. Convenience store shelves in different areas should have different shelf heights. The low shelf should be placed in the center and entrance of the store to better access light and air, thus preventing obstruction to the customer's view. Specifically, the height of the shelves in the center of the convenience store should not exceed 1.60 meters, and the height of the shelves against the wall should be between 1.8-2 meters, making the convenience store transparent and effectively utilize the display space.

The convenience store aisle composed of the distance between shelves should not be too narrow, and the shelf spacing (i.e. aisle width) in different areas will have different requirements. The distance between convenience store shelves should ensure that 1-2 people can easily walk. For example, for small convenience stores with an area of 10-30 square meters, the shelf spacing should not be less than 0.8 meters; For medium-sized convenience stores of 30-50 square meters, the spacing should be between 1-1.5 meters; For large convenience stores with an area of 50-100 square meters, the shelves can be slightly further away, with a suitable range of 1.5-2 meters.

In the new retail era, people's consumption patterns have undergone changes. They no longer only pursue material needs, but also need to obtain a comfortable and higher quality shopping experience. Convenience stores must meet the needs of consumers, improve their shopping experience, create high-quality consumption scenarios, and enhance their competitiveness.

The above is a summary by Suzhou Hanming Metal Products Co., Ltd. on how to place convenience store shelves in this way, effectively increasing sales. If you have any further related knowledge that you do not understand, you can consult us